Football gives back

We prefer cold lager to a Coke, any day. But this beautiful film by the folks at Coca Cola got us inspired. Turns out football is the real thing.

Jones+Tino are Brazilian creatives who have been working together since 2004 making incredible films for clients like Nike, Ford and Adidas.

They have worked with megastars like Ronaldo, but this film promoting Copa Coca Cola is more about the grassroots game. “You give everything for football. Now football is gonna give you back.” Enjoy.